needlz.ai product guide
Threads, drafts and credits
Last updated August 31, 2026
Measurement tells you where you stand; the thread feed is where you act on it. This is the workflow, end to end.
The thread feed
Needlz sweeps Reddit, Quora and X every day for conversations where your category is being discussed with real intent, and ranks what it finds — by how recently the thread started, how much buying intent the question shows, and whether the community is one where a helpful commercial reply is welcome. Only the highest-scoring threads reach your feed, labelled by type: someone asking for a recommendation, someone frustrated with an alternative, or someone trying to understand the category. Speed matters here — most threads get the bulk of their engagement in the first day — which is why the sweep is daily and why the feed leads with what is fresh.
Entering a conversation
When a thread deserves a real reply, you enter the conversation. That spends one draft credit, and in exchange Needlz does the deep work: it reads the whole live thread — the post, the comments, the context — and writes a full reply for you to work from, in your voice, answering what the person actually asked. The draft is saved to the thread, so you can close it and come back without spending anything; only asking for a brand-new draft costs another credit. A credit is charged only when the draft is successfully generated — a failed read refunds it automatically. The full mechanics, including packs and rollover, are in the pricing FAQ.
You post it — Needlz never does
Every draft is a starting point for your judgement, not a finished product to fire. You edit it, you decide whether it should be posted at all, and you post it yourself from your own account. Needlz never posts on your behalf, and that is a deliberate design decision, not a missing feature: unreviewed automation is how accounts get banned and brands get embarrassed.
Drafts include a plain disclosure of your affiliation by default. Keep it — disclosure is required by most platform rules and by advertising regulators, and communities respect it far more than they respect being fooled. Posting safely covers this properly.
Pace
Needlz paces engagement to a sustainable daily rhythm rather than encouraging bursts. One genuinely helpful reply per conversation, at a human pace, is the pattern that compounds — and the pattern that keeps your accounts safe.
